01
SaaS founders shipping v1 — where the first 18 months of architecture decisions determine the next five years.
Fits you
Taking Series A+ projects
99.97%
Uptime, 12m
180ms
P95 latency
100K
Concurrent users
Web Applications
Complex problems. Elegant software.
A website shows. An application does. We build the do — the CRM your sales team actually uses, the dashboard your board reads, the portal your customers log into every morning.
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Who this is for
What we build, and who for.
If any of these sound like you, we should talk.
02
Enterprises replacing 12-year-old internal tools that nobody wants to maintain and nobody can explain.
Fits you
03
Growing businesses where the operations spreadsheet has become the bottleneck.
Fits you
04
Funded startups with a PoC that works, a team that's stretched, and investors expecting production this quarter.
Fits you
The proof
The stack we default to. Tested in production.
Not the newest — the ones that survive. These layers run the web apps we've shipped to hundreds of thousands of daily users.
LAYER 1
Frontend
Next.js + TypeScript + Tailwind. SSR where it matters, client-side where it's faster. TanStack Query for server state. Zustand for client state.
LAYER 2
Backend
Node.js or Python. PostgreSQL for everything transactional. Redis for cache and queues. BullMQ for background jobs. Kept boring, kept fast.
LAYER 3
Infrastructure
AWS or Vercel. Terraform for infrastructure-as-code. GitHub Actions for CI/CD. Sentry, Datadog, Grafana for when things go sideways.
What we build
Types of applications we ship.
01
SaaS products
Multi-tenant, billing, RBAC, onboarding — the real work.
02
Admin dashboards
For your internal team. Charts that update live.
03
Customer portals
Where your users log in daily. Speed matters more than chrome.
04
Internal tools
Operations software that replaces six spreadsheets and a WhatsApp group.
Our approach
Not a template. Your answer, engineered.
Four disciplines we apply to every engagement — tuned to your context, your team, your constraint.
- 01DiscoverStep 01 of 03
Architecture is a one-way door.
Early decisions compound. We spend the first two weeks on architecture — multi-tenancy, auth, data model, API contracts. Getting this wrong is expensive. Getting it right is the whole job.
- 02DesignStep 02 of 03
Ship v1 in 10 weeks.
Not an MVP with duct tape. A real v1 — multi-tenant, authenticated, billable, monitored. Then iterate weekly with your real users in the loop.
- 03DeliverStep 03 of 03
Scale when it pays.
Premature scaling kills startups. We build for 10× current load, not 1000×. When you actually hit that ceiling, we're here to push it.
ClientA Series A HR-techSaaS
From a Google Sheet to a <em>multi-tenant SaaS</em> handling 2M+ API calls/day.
A funded HR startup whose product was a spreadsheet. 12 weeks later: real SaaS with SSO, RBAC, billing, audit logs, mobile app, and a dashboard their sales team actually demos.
01
99.97%
Uptime
02
180ms
P95 API latency
03
100K
Concurrent users supported
04
2M/day
API calls
What it's like working with us
Their CTO sat with our product team for two weeks before writing a line of code. We've worked with five agencies. Nobody else did that.
AS
Arjun S.
CEO · A Series A HR-tech startup
SaaS · Bangalore
Tech stack
The tools. Chosen for your reasons.
13technologies in rotation
01Next.js
02TypeScript
03Node.js
04PostgreSQL
05Redis
06Prisma
07tRPC
08TanStack Query
09AWS
10Terraform
11Datadog
12Stripe
13Clerk
Process
How we actually work.
06 stages
- 01
Architecture sprint
Weeks 1-2Two weeks. Data model, API contracts, tenancy model, auth, billing. Everything before we write feature code.
- 02
Design system
Weeks 2-4Tokens, components, patterns. Not Bootstrap. Not Material. Yours.
- 03
Core build
Weeks 4-10Auth, multi-tenancy, core CRUD, roles, audit. The unglamorous 60%.
- 04
Feature build
Weeks 10-16The actual product your users see. Weekly demos to you.
- 05
Load test + harden
Weeks 16-18Real traffic, real concurrency, real failure scenarios.
- 06
Launch + support
Week 18+30-day bedding-in period. On-call, monitored, iterated.
Questions
Answers, without the fluff.
Still have questions? Talk to us — we answer within a business day.
06common questions
01Will you work with our existing team?
Yes. Most engagements involve your internal engineers. We pair-program, review PRs, run architecture workshops, and eventually hand off. We're not trying to own your codebase forever.
02How do you handle NDA and IP?
Standard NDA signed before first architecture call. All IP transfers to you on delivery. Code is in your GitHub org from day one. We never retain any proprietary code.
03What does "production-ready" mean to you?
Monitored, logged, load-tested, documented. CI/CD pipeline. Rollback strategy. Incident response playbook. Not "it works on staging, ship it."
04Can you migrate from a legacy stack?
Yes. We've migrated Django monoliths to microservices, PHP to Node.js, .NET Framework to .NET Core. Strangler fig pattern — no big-bang rewrites.
05What's the minimum engagement size?
For new web applications, we only take projects with at least a 10-week scope. Anything smaller usually means the problem isn't scoped yet.
06Do you sign a fixed-scope contract?
For v1, yes — fixed scope, fixed timeline, milestone-based. Post-launch iteration, we move to a retainer. Mixing these is where most projects break.
Related
Explore more of what we do.
Complex software, shipped correctly.
A 30-minute technical conversation. Bring your architecture questions. We'll bring straight answers.
Technical discovery call. NDA on request.