Active engagements
99.9%
Uptime
2.4×
Velocity lift
0
Data loss
Performance Marketing

Cost per sale down, not cost per click.

Meta, Google, YouTube campaigns — optimised for business outcomes, not vanity metrics.

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Who
Who this is for

Who this is for.

If any of these sound like you, we should talk.
01

Indian businesses who need performance marketing built for their real operational constraints.

Fits you
02

Teams who’ve tried off-the-shelf performance marketing tools and hit ceilings within 6 months.

Fits you
03

Founders who want an engineering partner, not a vendor.

Fits you
04

Established enterprises modernising legacy performance marketing systems.

Fits you
Digital Marketing
The proof

How we structure performance marketing projects.

LAYER 1
Foundation
Infrastructure, observability, security baked into day-one architecture.
LAYER 2
Capability layer
Core features your team uses daily. Built iteratively, validated weekly.
LAYER 3
Operations
Monitoring, on-call runbooks, upgrade paths. How it runs in year two.
What we build

Modules we ship.

04capabilities in this service
01

Meta Ads

Meta Ads integrated into your operations, not bolted on.

02

Google Ads

Google Ads integrated into your operations, not bolted on.

03

YouTube

YouTube integrated into your operations, not bolted on.

04

Analytics

Analytics integrated into your operations, not bolted on.

Case studyNo. 004
ClientAn enterprise clientEnterprise

CAC reduced <em>62%</em> while doubling spend. Same team. Different thinking.

D2C performance account audited and rebuilt. Real attribution, real budgets, real ROI.

01
99.9%
Uptime
02
40%
Cost reduction
03
2.4x
Velocity improvement
04
0
Data loss incidents
What it's like working with us
They didn’t try to sell us the biggest solution. They sold us the right one. That’s rare.
RV
Rajiv V.
VP Engineering · An enterprise client
Digital Marketing · India
Tech stack

The tools. Chosen for your reasons.

05technologies in rotation
01Meta Ads Manager
02Google Ads
03GA4
04Triple Whale
05Hyros
Process

How we actually work.

06 stages
  1. 01

    Discovery

    Weeks 1-2

    Current state, pain points, constraints.

  2. 02

    Architecture

    Weeks 2-4

    Blueprint for what’s being built.

  3. 03

    Core build

    Weeks 4-10

    Foundation modules, tested.

  4. 04

    Integration

    Weeks 10-12

    Connect to your existing systems.

  5. 05

    Rollout

    Weeks 12-16

    Phased deployment, training.

  6. 06

    Operate

    Week 16+

    Monitoring, improvements, retainer.

Questions

Answers, without the fluff.

Still have questions? Talk to us — we answer within a business day.

04common questions
01How long does a typical engagement take?
Most projects run 10-18 weeks from kickoff to production launch. We share a milestone plan in week one and update weekly.
02Do you sign an NDA?
Yes. Standard mutual NDA on request, before the first technical conversation.
03Who owns the code and IP?
You do. Code is in your GitHub org from day one. All IP transfers unambiguously on delivery.
04What does your pricing model look like?
For v1 builds: fixed scope, fixed milestones. For ongoing work: monthly retainer with a defined team. We don't do time-and-material surprise billing.
More in Digital Marketing02 / 03
Up next
Google Ads that <em>buy customers, not clicks</em>.
PreviouslyRank for <em>what your customers search</em>. Not what your CEO wants to rank for.
Scope a real project.

Performance Marketing built properly.

A 30-minute call. No sales deck. Specific answers to specific questions.

Your email
NDA available.